The fashion observer

> 42×42: 42 second interpretation of dreams by 42 world´s leading film-makers and creatives: David Lynch, Harmony Korine, Larry Clark, Kenneth Anger and Gaspar Noe,Terence Koh, Sean Lennon, Arden Wohl, James Franco, Lola Schnabel,etc.

The initiative has been developed by 42 Below, a brand of vodka from New Zealand, that has commissioned 42 top wordwide film-makers to express their vision of the dreams that inspire them in 42 seconds.

You can read more about the background of this campaign called OneDayRush at  42×42.com